To say Gazelle Sports sells high quality running, soccer and athletic lifestyle apparel and footwear would certainly be true, but that hardly tells the whole story. Each and every day, we strive to provide the best customer care, building relationships and empowering and inspiring others to move. Our mission is to foster and support an active community in every place we call home, giving back more than we take. This was true when we opened our first store in downtown Kalamazoo back in 1985, and it’s still true today with our five stores across Michigan.
At the start of it, there were just two guys who were working at a local Kalamazoo running specialty store. The year was 1983. The hair was big, the apparel colors garishly bright and the shorts were super short (for the men anyway). Chris Lampen-Crowell and Bruce Johnson were having a ball – two young guys hanging with like-minded people, selling running gear and, mostly unbeknownst to them, learning the importance of exceptional customer care and relationship-building.
We believe in giving back to the Communities that we call home.
While we sponsor over 150 running events in various ways throughout Michigan, we have six core “owned” events that are at the heart of we give back. Each event has at least one charity partner that receives 100 percent of the proceeds.
2017 “Owned” Events by the Numbers
$107,803 – the amount donated to the charity partners of our owned events.
7,383 – the number of people who participated in our owned events.
957 – the number of hours Gazelle Sports staff put into making these events possible
$1 – One dollar per participant of our owned events is donated to the Gazelle Sports Foundation
Gazelle Sports Foundation
Two percent of Gazelle Sports’ profits are donated to the Gazelle Sports Foundation each year. The Foundation’s mission is to assist Michigan in becoming one of the nation’s healthiest states.
Girls on the Run
Gazelle Sports has partnered with Girls on the Run for over 15 years. Together, we inspire girls to be joyful, healthy and confident using a fun, expierence-based curriculum which creatively integrates running.
In 2017 alone…
5,777 girls were expertly fit by Gazelle Sports staff for running shoes from Asics.
Over 1,000 hours of volunteer support donated by our staff.
Gazelle Sports Birmingham
Gazelle Sports Grand Rapids
Gazelle Sports Holland
Gazelle Sports Kalamazoo
Gazelle Sports Northville
ABOUT OUR STAFF
Our goal is to provide the world’s best customer care. That focus starts and ends with staff training.
Almost daily, we hear the question “Who’s really good with shoes?” My favorite answer? “All of us!”
Learning is one of our core values at Gazelle Sports, and we take staff training and education very seriously. Every new addition to our team begins their journey with what we call the New Hire Marathon – roughly 4-6 weeks of teaching, training and shadowing others. However, the learning doesn’t stop there (or ever for that matter). We continue to develop our knowledge through daily team huddles, sessions with vendors and staff meetings throughout the year.
We are a relationship-based business offering solutions through positive experience. As long as we continue on this road, we feel we can make a difference and be relevant to our customers and our communities. We continually strive to provide the world’s best customer care.
A large part of this goal revolves around having a team well equipped with both the knowledge and experience to be able to answer any questions coming our way, as well as knowing which questions we need to ask you.
Time for a new pair of footwear to embark on or to continue along your path of movement? Come on in and give us a chance to show you who’s really good with shoes.